20+ years inside Google, Meta, TKO, and the hiring room
I help companies avoid the hiring bluff and professionals play their career hand better, using the recruiter-level truth most people never get.
Two sides of hiring. One honest read.
More applicants. Better packaging. Smoother interviews. No reliable way to tell who will actually deliver once they start.
I need to make the right hireFor job seekersThe problem could be your résumé, targeting, visibility, networking, interview performance, or all of the above. Let’s figure out which one.
Help me figure out what’s not workingWhat I’m looking for
A polished story is not the same thing as evidence.
I hired inside Google and Meta, built teams across TKO’s UFC, WWE, and PBR brands, and spent more than 20 years studying what makes hiring teams say yes.
I also played poker professionally, which sounds completely unrelated until you realize hiring is another high-stakes decision made with incomplete information. You study the person, look for patterns, test the story against the evidence, and make the best read you can.
“You’re a unicorn, but your résumé screams donkey.”
Today I help companies make smarter hires and give professionals the honest recruiter feedback corporate recruiting was never designed to provide. No generic templates. No pretending every résumé is great. If something is making a unicorn look like a donkey, I’m going to say it.
Get the honest readFrom the hiring room to the stage
Not sure where to start?
The honest read goes both ways
Tap or click anywhere to pause.
“We had been trying to fill this role for nine months before bringing in Rachel. She stepped in, immediately saw what wasn’t working, and filled it within six weeks. Fast, direct and incredibly good at getting to the right candidates.”
FounderConsumer Brand
“Working with Unicorn Wranglers completely changed how I approached my job search. Rather than simply updating my résumé or applying to more roles, they helped me understand how to communicate my experience in a way hiring teams would actually value. What I appreciated most was the honesty. I always received thoughtful, candid feedback, even when it wasn’t necessarily what I wanted to hear.”
Head of LegalSports
“We thought we had a candidate pipeline. We posted the role on LinkedIn, received around 225 applications and had another 70+ people message us or get tagged. It was a LOT of activity, but very little of it was useful. Rachel helped us cut through the noise. The candidates she brought us were better aligned, better vetted and worth our time.”
Chief Marketing OfficerConsumer Products
“Four minutes into our weekly call, she told me my video feed looked like I was broadcasting from a potato. Nobody told me. Then she told me my value proposition sounded like ChatGPT wrote it. She wasn’t wrong. Thanks for continuing to tell me things nobody else will.”
Marketing & Demand Generation LeaderB2B Marketing
“We tried building a recruiting process ourselves using AI and quickly realized templates weren’t the same thing as having a real hiring strategy. Rachel helped us create a repeatable recruiting foundation we can use as we grow.”
FounderSaaS Startup
“Rachel didn’t give me generic advice. She took the time to understand my career goals and provided thoughtful, actionable feedback. Within a week of updating my LinkedIn profile, I noticed an increase in profile views.”
Senior DirectorIndustry confidential
“The majority of our top performers have come from Rachel and the Unicorn Wranglers team.”
Co-Founder & COODigital Marketing Agency